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Performance Analytics

Fully Understand Your Business Performance

In an increasingly competitive pharmaceutical marketplace, business intelligence and analytics are critical to understanding and responding to market drivers, optimizing resource allocations and maximizing value from investments.

  • Synthesize all relevant silos of data, applying business rules and transformations to get a single version of the truth
  • Validate performance against objectives with an integrated view across brand, sales and other teams
  • Visualize the facts with customized views of key performance indicators (KPIs) and customize reports with drag-and-drop functionality

Market Foresight Is Power

  • Track both actions and outcomes across your enterprise to improve results
  • Turn data into actionable information with timely insights
  • Generate foresight about market trends through a consistent presentation of your business results

Analytics Designed Specifically for Life Sciences Sales and Marketing

Nexxus Performance provides powerful analytics that can be tuned to the needs of multiple organizational levels and functions.

  • Real-time query and data retrieval with a built-in business engine
  • Dashboards fully integrated with IMS Health applications and reporting through Tableau
  • Customizable reports and dashboards that inform marketing and sales campaign development and execution

Interested in learning more about how IMS Health's performance analytics solutions can help you succeed? Let us know how we can help you: