Tracking Food Supplements in European Pharmacies.
As Europe’s consumers take an increasing interest in maintaining a healthy life-style, eating well and supplementing their diet where appropriate, the market for food supplements is undergoing a revolution. The traditional IMS Classification groups together products according to the disease or ailment for which they are promoted. Identifying the food supplements and separating them from the ‘normal’ medicines was a difficult and time-consuming task. Now, for the first time we are able to offer a syndicated view of the European Food Supplements market based around an entirely new classification. By selecting only unregistered, oral forms, we are able to segment the market into the following categories:
Cosmeceuticals / Beauty
- Hair / Nails
- Skin:
- Anti-Age
- Antioxidants - Anti-Acne - Moisturisers - Sun Care
Slimming
- Anti-flatulents
- Slimming aids / anti-cellulite
Well-Being
- Vitamins & Minerals Tonics
- Muscular Pain Relief Circulatory Immune System
- Feminine Care - Menopause Urinary Care Eye Care
- Stress & Sedation
More detailed category splits are also available.
Data is sold by category and is available for: Austria, Belgium, France, Germany, Italy, Spain
