What questions will IMS Knowledge Link help you answer?
The versatility of the system will allow you to gain essential insights into the pharmaceutical industry, especially about companies, products, therapies and geographical markets.
IMS Knowledge Link will help you to optimize your pharmaceutical portfolio and enable you to investigate business issues such as:
- Measuring sales by company, country, therapy class and product
- Trending market growth rates
- Analyzing and tracking competitors' R&D activities
- Examining corporate pharmaceutical strategies and tactics
- Identifying opportunities and planning for patent expiry
- Evaluating the success of alliances or co-marketing activities
- Assessing the impact of mergers and acquisitions on the industry
At a glance you will be able to:
Evaluate the progress of R&D pipelines from pre-clinical to Phase III and review registered and recently marketed products
For example:
- Which projects does company X have in development in the Cancer indication?
- What is the development pipeline of company X?
- Which active projects have reached Phase II in the anti-ulcerant market?
- Can I review a product's R&D progress?
Review the launch roll-out of a drug of interest; globally or by country of interest
For example:
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Where was drug X first launched and when?
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What pack form and strength was originally used to launch drug X on the market?
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How long did it take for this drug to reach the top 30 markets world-wide?
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How much competition is there for Drug X from other companies, other than the original company and its licensees?
Analyze global sales data and trends for leading pharmaceutical companies, major therapeutic classes, leading products and country profiles
For example:
- What are the sales of the leading products in the C10A market?
- What are the leading companies' sales in the C10A market?
- What are the sales by country for the C10A market?
- Which are the fastest growing companies worldwide?
- What are the sales by region or by country for Company X?
- What is the sales performance and growth of the French market?
Gain an insight into major pharmaceutical companies at a strategic and local level including interviews with key company executives, full strategic analysis, product and R&D reviews, company financial data, mergers and acquisitions and forecasts from leading pharmaceutical analysts
For example:
- What is the strategy of Company X? See example
- Which future events are likely to impact Company X and how?
- What sales are analysts predicting for the launch of product Y from company X?
- Which licensing agreements has Company X already in place?
- How is the product portfolio of Company X performing?
Review patent protection in 9 major countries and anticipate the impact of patent expiry
For example:
- What patents are protecting omeprazde in France and are there any Supplementary Protection Certificates extending the original patent expiry dates?
- Can I review the patent protection in several countries for a specific patent family?
Gain unequalled insight into the economic and political structures impacting the local healthcare and pharmaceutical industries for 10 major countries
For example:
- Which key issues affected the local pharma industry in China during the past year?
- What is the five-year forecast for the Swiss pharmaceutical market and which events are likely to impact this market in the next 5 years?
- What cost containment pressures and what prescribing and reimbursement issues are current in the UK?
- How is the Dermatologicals market likely to evolve in the next five years? What is the IMS forecast?
Monitor industry news every day and review R&D news on a weekly basis
For example:
- What are the latest licensing offers for products in the Antiulcerants market and who should I contact?
- Can I study the R&D development history of class C10A over the last 5 years?
- What products have recently changed development phase?
Who should use IMS Knowledge Link?
Universal use for everyone
- Marketers, product managers, R&D managers, therapeutic area specialists, business development managers will find the system very useful as insights are gained rapidly and efficiently. IMS Knowledge Link is ideal for preparing presentations and reports as it will assist you in verifying your assumptions and supporting your recommendations.
- Corporate management and top executives will also find IMS Knowledge Link useful as a fast and reliable source of information, on your desktop, allowing for privacy and discretion when carrying out politically sensitive research.
- Market researchers and competitive intelligence groups are prime candidates for the use of IMS Knowledge Link as the system is aimed at saving you time and effort. It is also possible to access underlying services to carry out in-depth searches, that require familiarity with specialised software.
